Amber Electric — Plans & Profile
· Rates sourced from CDR energy plan data. Updated daily by Bill Hero.
About Amber Electric
Amber Electric is an Australian startup that passes through wholesale electricity prices to customers for a monthly subscription fee, enabling households to shift usage to times when renewables are abundant and wholesale prices are low (or negative). It offers 100% GreenPower and was the top-rated electricity provider in CHOICE's 2024 satisfaction survey alongside Diamond Energy. The model requires customers to monitor and respond to price signals; bills can vary significantly based on wholesale market conditions.
Bill Hero is an independent comparison service: we list every retailer that publishes pricing through CDR, and we don't take placement fees from Amber Electric or any other retailer. Rates below are sourced from CDR and refreshed daily.
Provider Profile
Customer Count (Energy)
50,041
0.7% market share
As of 2026
Founded
2017
Complaints Rate (AER)
2.05%
More complaints than 97% of retailers
Q4: Worst2026 AER report
Australian Ownership
yes
Privately held Australian company founded by Chris Thompson and Dan Adams. Wholly owned by its shareholders and not part of any corporate group. Backed by venture capital investors.
GreenPower
Yes — accredited
Regulatory Issues
No AER penalties, ESC actions, or court cases identified. Amber received its retailer authorisation from the AER in October 2020 and has maintained a clean regulatory record. The company did face customer complaints regarding billing issues during rapid growth but resolved these proactively.
Reputation Scores
Customer Reviews (0)
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Energy Plans
Electricity Plans (490)
No plans available for this area.
Frequently Asked Questions
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