Amber Electric — Plans & Profile

· Rates sourced from CDR energy plan data. Updated daily by Bill Hero.

Retailer at a glance

61,526 residential customers (0.9% market share)Complaints: bottom quartile (1.35% of customers)Founded: 2017

About Amber Electric

Amber Electric is an Australian startup that passes through wholesale electricity prices to customers for a monthly subscription fee, enabling households to shift usage to times when renewables are abundant and wholesale prices are low (or negative). It offers 100% GreenPower and was the top-rated electricity provider in CHOICE's 2024 satisfaction survey alongside Diamond Energy. The model requires customers to monitor and respond to price signals; bills can vary significantly based on wholesale market conditions.

Bill Hero is an independent comparison service: we list every retailer that publishes pricing through CDR, and we don't take placement fees from Amber Electric or any other retailer. Rates below are sourced from CDR and refreshed daily.

Provider Profile

Customer Count (Energy)

61,526

0.9% market share

As of 2026

Founded

2017

Complaints Rate

1.35%

More complaints than 90% of retailers

Q4: Worst
Jul-SepOct-DecOct-DecJan-MarJan-MarApr-Jun1.35%

Source: AER Retail energy market performance update for January to March 2026, Quarter 3 2025–26

Australian Ownership

yes

Privately held Australian company founded by Chris Thompson and Dan Adams. Wholly owned by its shareholders and not part of any corporate group. Backed by venture capital investors.

GreenPower

Yes — accredited

Regulatory Issues

No AER penalties, ESC actions, or court cases identified. Amber received its retailer authorisation from the AER in October 2020 and has maintained a clean regulatory record. The company did face customer complaints regarding billing issues during rapid growth but resolved these proactively.

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Energy Plans

Electricity Plans (248)

PlanRetailerAnnual costat 4,000 kWh/yr
Amber Electric logo
Standing Offer: TOU + Controlled Load
Time of use
Amber Electric$681
Switch
Amber Electric logo
Standing Offer: TOU
Time of use
Amber Electric$681
Switch
Amber Electric logo
Standing Offer: TOU + Controlled Load
Time of use
Amber Electric$688
Switch
Amber Electric logo
Standing Offer: TOU
Time of use
Amber Electric$688
Switch
Amber Electric logo
Standing Offer: TOU
Time of use
Amber Electric$695
Switch
Amber Electric logo
Standing Offer: TOU + Controlled Load
Time of use
Amber Electric$695
Switch
Amber Electric logo
Standing Offer: TOU Small Business
Time of useBusiness
Amber Electric$705
Switch
Amber Electric logo
Standing Offer: TOU Small Business
Time of useBusiness
Amber Electric$730
Switch
Amber Electric logo
Standing Offer: TOU Small Business
Time of useBusiness
Amber Electric$741
Switch
Amber Electric logo
Standing Offer: TOU + Controlled Load
Time of use
Amber Electric$761
Switch
Showing 10 of 10 plans. Click column headers to sort.

Frequently Asked Questions

How many plans does Amber Electric offer?
Amber Electric offers 248 plans in Australia (248 electricity, 0 gas), based on Consumer Data Right (CDR) data updated daily by Bill Hero.
Does Amber Electric offer both electricity and gas?
Amber Electric currently offers electricity only — 248 plans are listed in CDR data. Bill Hero does not have any gas plans on file from this retailer.
What is the cheapest Amber Electric electricity plan?
Standing Offer: TOU + Controlled Load is the cheapest Amber Electric residential electricity plan in Bill Hero's comparison, with an estimated annual cost of $681 at 4,000 kWh/year. Your actual cost depends on your usage and tariff — see the table above for the full list.
Is Amber Electric a major or smaller retailer?
Amber Electric is a mid-sized retailer in Bill Hero's comparison, with 248 plans on offer. Larger retailers typically have 1,000+ plans; Amber Electric sits between major incumbents and smaller specialists.
How often is Amber Electric's plan data updated?
Bill Hero refreshes Amber Electric's plan data daily from the Consumer Data Right (CDR) energy API. Pricing on this page reflects the latest published rates from Amber Electric.

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